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Experience

More background on the experienced marketing pro, with +15 years experience helping brands define their product, identify new markets and grow their business.

 

Marketing Leadership

 

Gary Theut | Founder | Marketing Lead

I am a marketing specialist with a breadth of experience across social, digital, and traditional media. I have developed break-through campaigns for global innovators like Airbnb, Beats, Intel, Ford and Corona. I have also helped a wide-range of pioneering brands in sustainability, gaming & entertainment, cannabis, urban mobility, tech, and marketing services.

 
Gary led a team of incredible talent to bring Airbnb’s mission to life in our ad campaign. His strategic insight and ability to work with key stakeholders were instrumental in making our campaign a global success.
— Amy Curtis-McIntyre, Former CMO Airbnb
Wildwood’s initiative targeted Fortune 500 CEOs through Riviera’s social channels and leveraged our deep category expertise. The “Digital Transformer” campaign increased Riviera followers organically by +60% and generated several meaningful relationships.
— Michael A. Morell, Managing Partner, Riviera Partners
Gary quickly became a trusted member of our BCT team. He helped bring our brand into focus through distinct product positionings and adaptive marketing strategies. From product pricing to media placement, package design to web dev, eCommerce to email, Gary’s breadth of experience was invaluable in building the Boulder Creek brand.
— Rick Bonde, Co-Founder/CEO, Boulder Creek Technologies